My colleague and close friend, Jean-Guy Francoeur, just returned from a business trip to Billings, Montana where he was working on a campaign for his client, Apex Personal Training. This is not the first time JG has been involved in their marketing, and judging by the results he’s pulling for them, it won’t be his last. I asked him if we could hop on a skype video call and discuss the strategies behind the incredible results he helped them achieve. Enjoy.
This is the post card (I think JG refers to it as a mailer) that went out:
They also created a special report entitled “Life Lessons from an Ironman”:
This is the email that was sent out: