John Anthony Martinez, with legendary bassist Chuck Rainey, is co-authoring The Tune Of Success: Unmask Your Genius (A Musician’s Guide To A Glorious Career).
John, an accomplished drummer, has recorded or performed with such musical luminaries as Thomas Dolby, Ronnie Laws, Dennis Edwards and the Temptations, and Buddy Miles. He is currently musical director for Main Street LIVE (formerly known as the Grapevine Opry), and is the drummer for the Texas Country Music Hall of Fame and The Chuck Rainey Coalition.
As a guest speaker or lecturer, John has addressed audiences worldwide, stops having included Oxford University in England, The Collective School of Music in New York City and Singapore Polytechnic.
Chuck, meanwhile, has been widely hailed as ‘the hardest working bass player in America.’ His bass playing for the soundtracks of television shows and motion pictures as well as numerous studio recordings have illustrated his well-known and legendary style, and feel and concept, for the instrument and its role in organized music.
For the most part, John and Chuck find speaking opportunities in three ways as follows:
- By working their existing network of contacts. They seek speaking opportunities where people want, by virtue of their interest in subject, to hear what they have to say –music schools, trade schools offering courses that focus on music recording or performing, music stores, high schools and universities. They back their pitch with a professionally-designed brochure featuring testimonials that speak to their core offerings as well as including their respective résumés.
- By organizing their own events. These are in the form of a one-day master class, a three-day workshop (boot camp) or a week-long camp. John and Chuck book a venue, and market their event via their individual mailing lists and through advertisements placed in trade magazines. To cover the costs involved in staging events, they charge a fee.
- By utilizing Thumbtack, an Internet-based service that works well for those looking for speakers for corporate or school events. How it works: The event co-ordinator posts a speaking opportunity to the site and speakers whose area of expertise fits the bill bid for the work. Thumbtack is a cost-effective alternative to advertising while ensuring the leads and the providers are legitimate.
John and Chuck have taken the extra step of involving some of the experts they have interviewed for their book to join them at events, creating added value for attendees, the event itself and their book.
Black Card Books is banging their drums for John Anthony and Chuck’s successes! Congratulations!
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