A blog to catapult your success, personally and professionally. Learn how to master your mindset and multiply your income.
It’s beyond your product or service, it’s more than transactional. When you are providing for your customers, it’s not only about fulfilling what was agreed on but going beyond to give them an experience that stays.
This is what David McCammon, bestselling author of Image Power: Balancing Passion and Profit in Business, believes and practices in his industry. In an article he has penned in The London Business Journal Vol 5 Issue 2, he shares his own story of unforgettable experiences when “buying” a Christmas tree for his home during the holidays. What has been considered a usual custom became a family tradition because it was a valuable experience shared with his family.
The piece titled Customer Experience: The Ultimate ‘Best Buy’ is found in pages 42-43 and has also talked about how David and his wife apply great friendly service in their wedding photography business. They had built a brand of making the process special while delivering...
What Kim Speed Has to Say about the Ideal Customer, Featured in The London Business Journal
There are billions of people in the world, you can definitely market to them! NOT. It’s been a long-time myth that everyone around the globe can be your customer. You can’t serve everyone or just anyone after all.
Kim Speed, bestselling author of the book, Branding on a Shoestring: How to Re-Create Your Small Business Identity and Increase Sales Results in 83 Days or Less, publishes an article in The London Business Journal Vol 5 Issue 1 about choosing your dream customers. The catch is, not all people can be your people. Out of desperation, sometimes you will tend to just accept any client who arrives at your doorstep even when they can end up as the wrong ones. It turns out that just like in any relationship, your client and you have to match for smooth-sailing transactions.
In the piece titled “Everyone Is My Customer”…Why Having That Strategy Is NOT Good for...
At the height of the #MeToo Movement, what was thought as small voices have started to get heard. It is not only a reality in the entertainment industry or common households but is also existent in the corporate world.
Mani Goulding, author of the book Ready, Set, Launch! How to Help Your Teen Find a Career That Gives Them Purpose, Passion, and Fulfillment, has written much-needed pointers in The London Business Journal Vol 5 Issue 1 about how companies can prevent or respond to harassment (in different forms such as sexual or abuse of power). Because, according to her, while abuse is devastating to the victim, it is also costly for the business when complaints or lawsuits arise.
Harassment issues can also negatively impact your employment brand, productivity, and environment; Mani emphasizes in the piece, How to Make Sure Your Company Is Free from Sexual Harassment in the Wake of #Metoo, found in pages 31-33. The main key is being proactive. Even before a complaint is raised,...
It’s no news that when it comes to sales, marketing, and networking, everything seems to be all driven and measured by numbers. However, let us not forget that behind it all are people who, at the end of the day, need or prefer organic engagement somewhere along the way.
Nimesh Mehta, the author of the international bestselling book called Sales Booster: The New Science and Art of Selling, has recently written an article for The London Business Journal Vol 5 Issue 1 about making quality connections. These are potential customers or partners you are dealing with but they are still humans after all. So while most interactions may be brief, there have to be real conversations. It could even be on a personal level.
Further in his article called Driving Success in Sales and Marketing found in page 56, he shared some pointers to achieve networking milestones, particularly during events – from the preparation, to when you set foot on the venue, during your talks from person to...
Is there really such thing as over-qualified? In the society of prejudice and finite thinking, even when you say “think outside the box”, there is still a box – the premise, the limit, the frame for your perception.
Dr. Virginia LeBlanc, bestselling author for the book Love the Skin You’re In: How to Conquer Life through Divergent Thinking, has shared some insightful views about hiring practices in a piece written for The London Business Journal Vol 5 Issue 1. While some leaders look beyond the status quo when it comes to assessing candidates, businesses and society as a whole can still do better. It cannot be blamed on the industry alone because even in the educational system, children or the youth are directed to focus on tests, degrees, and credits more than to a holistic experience that prepares them for the dynamics of life.
In her article titled The “Box”: The Dissonance and Difficulty in Hiring Smart found on page 36, Dr. Virginia...
There’s simply more to retirement than golf games and travel! The thing is, this excitement may only happen in the first year. Eventually, this wears down and people will end up getting bored and losing meaning.
This and more are the reasons why Anne Marie Cummings has written the book called Baby Boomer Bonding: Luxurious and Meaningful Lifestyle without Breaking the Bank and opened the Marigold Mansion to seniors who like to live together like one big happy family. To her, the mansion is the place where they can spend retirement fulfilling purpose rather than spending it in nursing homes where they’d wake up in the morning and wonder what to do with their day.
In her interview with Patience Nyesigire for Online Success Journey Podcast, Anne Marie did not only share about her book and business but also about her life transitions in tech sales, real estate, authorship, and entrepreneurship. She also talked about the importance of having a coach who not only inspires...
For most, growing old brings a lot of fear and uncertainty. When you are beyond your 50’s, what’s waiting ahead?
Anne Marie Cummings wanted to see things differently. After realizing that she’s about to retire from a 30-year career in technology and upon noticing people worrying about making the most out of older age, she got inspired to write a book that she titled Baby Boomer Bonding: Luxurious and Meaningful Lifestyle without Breaking the Bank. She started thinking that the transition is a new adventure and not just an end of her career. Furthermore, she knew that there just has to be a place where boomers who think the same can be together and spend retirement more meaningfully. She talked about this with Brian Feinblum, the creator and author of BookMarketingBuzzBlog.
BookMarketingBuzzBlog is a unique site dedicated to covering the world of book publishing and the news media, revealing creative ideas, practical strategies, interesting stories, and provocative...
For more than 25 years, Irene Stronczak-Hogan accumulated a wealth of knowledge of, and experience in, the medical and pharmaceutical fields.
Now the author of Hot Chix Hot Sex: How to Survive Menopause is on a mission, offering a women’s health consulting practice specializing in serving menopausal women. Calling on her training as a pharmacist, she assesses patients and their symptoms, recommending appropriate therapies associated with her menopause-related programs.
“If you want to expand your tribe and your business, your journey as an author involves more than just writing pages for your book. It requires that you engage, educate, and inform your audience through other media such as webinars.” – Irene Hogan
Irene admits she ventured into the live webinar universe without really knowing what she was doing but with other experts in her field having gone that route, she decided to grab the bull by the horns, so to speak.
“I decided to...
Coming from a stark realization that nobody really has a job security and that even a single mistake can cost him to lose his job, Serial Entrepreneur, Business Strategist, Coach, International Tax Expert, and Amazon Bestselling Author, Jack H.M Wong shared the defining moment of his life that made him decide to leave the safe cocoon of the corporate world and charter into the unknown seas of entrepreneurship in The Novel Podcast with Jake Nicolle.
The Novel Podcast with Jake Nicolle is a podcast where each week, Jake uncovers the secrets to achieving great success by interviewing entrepreneurs, thought leaders, authors, and world-class creatives.
Understanding that job security is just a myth, Jack jumped into the entrepreneurial world and ventured into building his own business. Being financially, mentally and emotionally ill-prepared, the entrepreneurial journey was not a ‘walk in the park’ for Jack.
Thus, in the podcast, Jack shared his story: