Inspired by an article when Intel came to invest in Penang, Malaysia at the early years of 1972, the message from Intel Management was: “If we invest here, we need strong SMEs to grow ours.” Deep inside his heart, Peter has one big question: why world class organization and MNCs are successful and sustaining and yet many SMEs are struggling constantly?
For over 25 years, this question has inspired Peter Ong to study, research, and analyze what makes MNCs more successful and what makes SMEs in on-going survival mode? Through his valuable experience working with MNCs from USA, Japan and Europe, he had the opportunity to communicate directly with thousands of suppliers, MNCs and SMEs, from diverse industries and different countries.
Peter discovered that in average, 99% of enterprises in most developed countries are from SMEs and Small Business such as USA, Japan and Germany. Malaysia’s SMEs are 98.5%. In general, SMEs and Small Business in majority of countries are above 95%. From his analysis and conclusion, he observed there is a positive correlation between a sound economy and a strong SME base. All the above are the culminating reasons Peter decides and commits his life purpose to help SME outperform!
Since Peter started his own training and consultancy company in 2004, it gave him the opportunity to reach out to wider SME base by listening empathically to their challenges. Along the line, he always strives to help SMEs to grow and perform better. His accumulated experience provides him the big picture of SMEs and eventually Peter innovates this “Bullettrain” concept. His first book is “The Bullettrain Entrepreneur” and subsequent series are in the plan. Peter has a strong belief that to perform is not sufficient but SMEs need to outperform in this ever-changing and highly connectivity internet world. Delivering the commencement speech to the graduates of Stanford University in 2005, Steve Jobs ended his speech by saying: “Stay Hungry. Stay Foolish.”
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“The Bullettrain Entrepreneur is a must read for aspiring entrepreneurs who seek insights on how to grow their businesses. Filled with real world experiences – this practical book offers helpful tips, pitfalls to avoid, and intelligent opinion about how small-to-medium enterprises can traverse the many challenges of growing a business successfully.” – Cheng Ping Keat (PK), Group Chief Executive Officer – Khind Holdings Berhad
“By articulating how successful entrepreneurs turned their ideas into reality, Peter presents a compelling message to SME owners. Longevity through integration of five master pillars of business is the central theme of his book. Peter’s narrative addresses pertinent issues from the birth of big ideas to purposefulness and continuous improvement. He makes it clear that people must be prioritised from the get-go and this sets the tone for an insightful account of shared success.” – Dato’ Peter Ng, UCSI Group Founder and Chairman
“The Bullettrain Entrepreneur is a good read with many inspiring stories of real-life entrepreneurs overcoming obstacles through values they adopt over time. I believe these stories will inspire the new generation of entrepreneurs to step out of their comfort zone and take on opportunities to become the next Bullettrain Entrepreneur.” –
Joel Neoh, Founder of Groupon Malaysia, International Vice President & Head of Groupon Asia Pacific